
Context
- Small team; shipping had to be hands-off.
- Fans split across platforms; no central link to share.
- Band wanted merch live without learning ops.
Problem
- Streams and store links lived on separate pages.
- No automation for printing or shipping.
- Storefront design felt generic.
What we did
- Built a simple hero-to-store path with merch previews and play buttons.
- Linked WooCommerce to Printful so orders print and ship without staff.
- Embedded streaming players so fans can listen before buying.
Result
- Merch ran at about USD $500 per week without manual packing.
- Fans used one link for music and merch.
- Band kept control of design while automations handled fulfilment.
Before / After / Impact
- Before: Disconnected links and manual merch tasks.
- After: Single hub with automated WooCommerce and embedded players.
- Impact: Reliable weekly merch revenue with no shipping overhead.
Nerd notes
- WooCommerce with Printful integration for print-on-demand.
- Elementor layout kept to a few reusable blocks for easy swaps.
- Streaming embeds via iframes with lazy loading to keep speed.
Status
Offline but delivered while active.
