Weddings & Events

Lean, high-performance WordPress builds for photographers, officiants, planners, and studios who turn life events into work that lasts.

Ethical Elopements website screenshot.
Live

Runs on Cloudflare Pages with zero hosting cost. Client pays only for the domain and uploads updates directly.

Ethical Elopements

Snapshot

  • Operator: Colorado elopement planner who self-updates.
  • Was broken: Shopify was heavy, slow, and charged fees.
  • Changed: Static single page on Cloudflare Pages with deferred Calendly.

Elopement planner; Shopify was slow and costly; rebuilt as a single static page on Cloudflare with deferred Calendly and zero hosting bill.

Visit siteView case study

Status: Live Timeline: 4 days Budget band: GOFP / $500 What changed: Static rebuild for speed, zero hosting, and owner control.

  • Sector Hospitality / Weddings
  • Stack Static HTML, Cloudflare Pages, Calendly free, Google Analytics
  • Performance 92 Perf / 90 A11y / 100 Best / 83 SEO
  • Focus Zero hosting cost, performance, SEO hygiene, owner control
  • Static site
  • Cloudflare Pages
  • Zero hosting cost
  • Performance
  • SEO
  • Async build
  • Minimal stack

Context

  • Owner wanted a site they fully owned without platforms or plugins.
  • Updates had to be simple enough to handle without a dev.
  • Bookings needed to feel smooth even on rural data connections.

Problem

  • Shopify added weight, monthly cost, and edit friction.
  • Heavy widgets slowed pages and blocked quick booking.
  • Hosting overhead provided little value for a single page.

What we did

  • Hand coded a single HTML page with clear sections and readable copy.
  • Deferred Calendly load; preloaded the iframe so booking opens instantly.
  • Compressed images with cwebp at 1920px max, then pushed to Cloudflare Pages.
  • Wrote sitemap.xml and robots.txt by hand; added GA in the head.
  • Let the client upload and publish through the Pages dashboard.
Audit verified Cloudflare Pages Zero hosting cost Single file build Calendly-free

Proof of performance

Lighthouse verified. 92 performance 90 accessibility 100 best practices 83 seo.

Lighthouse scores for ethicalelopements.com showing 92 performance 90 accessibility 100 best practices 83 seo
92 / 90 / 100 / 83
Lighthouse audit

Captured post launch on Cloudflare Pages. Single page build using index.html and imgs directory. Calendly on free plan. No hosting fees.

Result

  • Lighthouse 92 performance, 90 accessibility, 100 best practices, 83 SEO.
  • LCP 1.8s, CLS 0.001, total blocking time 80ms on launch.
  • Bookings run through free Calendly without lag or hosting cost.

Before / After / Impact

  • Before: Shopify bloat, monthly fees, and slow edits.
  • After: Lightweight single page on Cloudflare with deferred booking.
  • Impact: Owner controls updates and books faster with zero hosting bill.

Nerd notes

  • Static HTML plus /imgs; no CMS or plugins.
  • Cloudflare Pages deployment; DNS and uploads handled by client.
  • Calendly loaded on interaction with preloaded iframe for speed.
  • Manual sitemap.xml and robots.txt; GA placed in head.
  • Images compressed via cwebp to keep payload low.

Status

Live on Cloudflare Pages; client publishes direct with no hosting cost.

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